trouble is, they didn't quite show what the client was proud of – the product's silver blue metallic wrap. sending the stuff back for a reshoot would be costly, and fixing the problem in post, too time consuming. so i figured (being the lighting nerd that i am), why not just jump in and try to remedy it ourselves?
no strobes on this one. just a desklamp, some tracing paper, and a couple of sheets of posterboard. set the product on the white side of the posterboard and hold it in position with some blue tack. that'll take care of your flooring, as well as your front and bottom fill. place the desklamp really close without entering the frame (you'll need to get the light as bright as possible so you can stop down the aperture and keep everything sharp). set the lamphead above and slightly behind the product so you get some rimlight for added dimension. place the tracing paper between the lamp and product to soften and spread the light. then, using the second sheet of posterboard as a gobo, sculpt the dark areas and gradations that make metals look, well, metallic. move that gobo around til you get a pleasing reflection and fire away.
oh, you'll need to keep the camera steady as you do that, so a nice heavy tripod helps. also, rather than trigger the shutter by hand, use the timer to minimize shake.
photographed using the office's canon 400d set to f/8, 1/10 sec at iso100 with +1 exposure compensation. setup and shoot time, approximately 30 minutes.